
Apparel Industry Weighs How to Make Denim Affordable Amid Tariffs
August 8, 2026
Denim executives told California Apparel News that affordability should mean better value and durability rather than lower prices outright, pointing to nearshoring, digital textile printing, and "cost per wear" framing as ways to offset tariff pressure. Source: Adding Affordability Into the Denim Mix Amid Economic Challenges
Originally published at the original source.